Blog & Newsletters
On this page you can view each edition of my monthly newsletter Sustainable Strategy Brief and my regular blog articles.
Sustainable Strategy Brief – No. 5
March 2026
The Kill List: What High-Performing Boards Stop Funding First
If leadership cannot say what should stop, it has not set a strategy. It has simply protected a portfolio of worthy activity. Read more >
Blog – No. 5
March 2026
Why Sustainability Proposals Fail
Most sustainability proposals are not rejected by the board. They fail in the first 10 minutes of the investment discussion. That is where the real test begins. Read more >
Sustainable Strategy Brief – No. 4
February 2026
How to make your sustainable value proposition through sprints
Credible business cases aren’t built on aspirational projections or industry benchmarks alone. They’re constructed on verifiable evidence and rigorous financial methodology. This is where most sustainability proposals fail—they rely on narratives instead of numbers. Read more >
Blog – No. 4
February 2026
Most Sustainability strategies do not Fail Because the Goals are Wrong
Sustainability problems are messy, complex, and uncertain, and they involve multiple stakeholders with legitimate (and conflicting) incentives who are all closely watching. Read more >
Sustainable Strategy Brief – No. 3
January 2026
Turning sustainability growth ambition into credible business cases
Demand for technologies that support climate resilience and adaptation could create a $1 trillion opportunity for private capital by 2030! Read more >
Blog – No. 3
January 2026
ESG 2.0: If your ESG Plan can’t Survive an Investment Committee, it isn’t a Strategy. It’s a Story.
Stories don’t get funded. Evidence does. Boards don’t fund ambition. They fund proof—evidence that holds up under scrutiny, links to P&L, and can be governed with discipline. Read more >
Sustainable Strategy Brief – No. 2
December 2025
Strategy eats compliance for breakfast
McKinsey asserts that, after a decade of expansion, ESG, as a framework for measuring a company’s societal impact, is undergoing a rethink. Read more >
Blog – No. 2
December 2025
The Sustainability Investor Lens for 2026
In 2026, the CEO cannot simply state, “We have a sustainability strategy,” and expect it to influence capital providers, boards, or investment committees. The bar has shifted: less rhetoric, more cash-flow logic, quantified risk, and executable delivery plans. Read more >
Sustainable Strategy Brief – No. 1
November 2025
Turning ESG noise into boardroom outcomes in 90 days
Boardroom question to open with. Are you acting in the 12% that deliver or the 88% that don’t? We looked at our last 90 days; what sustainable strategy outcomes would drive the P&L? Read more >
Blog – No. 1
November 2025
Tomorrow’s Winners will Run ESG like a Product
The era of lengthy, glossy sustainability reports is coming to an end. In boardrooms across the globe, the conversation is shifting from how to engage with policy to enhancing performance. Read more >